Get PhotoReady
with Revlon 

SOCIAL MEDIA CAMPAIGN

To tap into the millenial mindset, and their need to always be camera-ready, we developed a native Snapchat campaign for Revlon's PhotoReady Primers. Insights on selfie-culture as well as social UX behaviors were used to curate teaser content which led to snackable beauty tutorials that help viewers achieve selfie-ready looks that tackle everyday beauty woes.

Role  Digital Art Direction, UX Design

Agency  AR New York
Creative Director  Jennifer Alfson

Art Director  Eliza Philpott
Copywriter  Pooja Kolluri

Draping Made Easy

TEASER

Draping Made Easy

HOW-TO

Eyes Wide Open

TEASER

Eyes Wide Open

HOW-TO

Fatigue Fighter

TEASER

Fatigue Fighter

HOW-TO

Get Glowing!

TEASER

Eyes Wide Open

HOW-TO